Google Consent Mode Consultant & Trainer in Geneva

Why Consent Mode matters for Swiss organisations

Since March 2024, Google requires Consent Mode v2 for any organisation using GA4 or Google Ads in Europe and Switzerland. Without it, your analytics data degrades and your ad targeting loses precision.

But implementation is tricky: choosing the right CMP (consent management platform), configuring basic vs advanced mode, ensuring compatibility with the nFADP (which has different requirements from the GDPR) and maintaining data quality despite consent restrictions.

I train your teams to implement Consent Mode correctly, choose and configure a CMP, and validate the setup — so you keep both regulators and marketing teams satisfied.

What I can do for you in Switzerland

Beyond training, I support you across your whole project:

• Audit of your current consent and tracking setup.
• CMP selection and configuration (Cookiebot, OneTrust, etc.).
• Consent Mode v2 implementation with GTM.
• Validation and testing of your privacy-compliant analytics.

Who it is for

• Marketing and web teams managing analytics.
• Data protection officers and compliance teams.
• Web developers and tag management specialists.
• Agencies managing multiple client accounts.

Consent Mode training in Geneva, Lausanne and Zurich

Based in Carouge (Route des jeunes 47B, Canton of Geneva), I deliver on-site training across French-speaking Switzerland — Geneva, Lausanne, Fribourg, Neuchâtel — as well as in Zurich, Berne and Basel, on-site or via virtual classroom. Quotes available in CHF on request.