Why MOOCs demand a specific design approach
A MOOC is not a filmed lecture series. Successful massive online courses require a fundamentally different design approach: short video segments, active learning activities, peer interaction, automated assessment and analytics-driven iteration.
I deliver training that covers the full MOOC production lifecycle — from learning objectives and content scripting to video production, platform deployment (OpenEdX, Coursera, internal LMS) and learner analytics. Every programme draws on real examples from Swiss universities, NGOs and corporations.
Whether you are building a public MOOC, a corporate SPOC (Small Private Online Course) or an internal knowledge-sharing platform, the design principles remain the same — and that is what this training teaches.
Scale does not mean sacrifice: well-designed MOOCs engage thousands without compromising learning quality.