Facebook & Meta Consultant & Trainer in Geneva

Why Facebook and Meta still matter for Swiss businesses

Despite competition from TikTok and the rise of Instagram, Facebook remains deeply embedded in Swiss daily life — especially among 30+ audiences and in community-oriented contexts. Meta's advertising platform (spanning Facebook, Instagram, Messenger and the Audience Network) offers unmatched targeting precision.

I train your teams in both organic and paid Facebook/Meta strategies: page management, content strategy, group community building, Messenger automation, Meta Ads (campaign structure, audiences, creative, bidding), conversion tracking with the Meta Pixel and Conversions API, and — critically — nFADP-compliant data handling and consent configuration.

For Swiss businesses in Carouge and Geneva, Facebook local awareness campaigns and community groups remain powerful local marketing tools.

What I can do for you in Switzerland

Beyond training, I support you across your whole project:

• Facebook audit of your page, groups and advertising accounts.
• Tailor-made training for your social media and advertising teams.
• Meta Ads campaign setup and optimisation.
• Tracking setup with nFADP-compliant consent management.

Who it is for

• Marketing teams managing Facebook presence.
• Advertising teams running Meta campaigns.
• Community managers building Facebook groups.
• Local businesses using Facebook for visibility.

Facebook training in Geneva, Lausanne and Zurich

Based in Carouge (Route des jeunes 47B, Canton of Geneva), I deliver on-site training across French-speaking Switzerland — Geneva, Lausanne, Fribourg, Neuchâtel — as well as in Zurich, Berne and Basel, on-site or via virtual classroom. Quotes available in CHF on request.