Search Engine Optimisation (SEO) Consultant & Trainer in Geneva

Why search engine optimisation is your highest-ROI digital investment

Organic search remains the largest source of website traffic for most Swiss businesses. Unlike paid advertising, the traffic does not stop when you stop spending. Investing in SEO builds a sustainable competitive advantage.

I train your teams across all SEO dimensions: on-page optimisation (content structure, keywords, meta data), technical SEO (site speed, mobile-friendliness, structured data), off-page optimisation (link building, digital PR, local citations) and local SEO (Google Business Profile, local packs, cantonal targeting).

Every technique is adapted to Swiss specifics: multilingual keyword research, local search dynamics in Geneva, Lausanne and Zurich, and the growing importance of appearing in AI-generated search answers.

What I can do for you in Switzerland

Beyond training, I support you across your whole project:

• Audit of your SEO strategy usage and maturity.
• Tailor-made training for your teams.
• Support throughout implementation.
• Consulting and best-practice guidance.

Who it is for

• Marketing teams managing organic visibility.
• Web developers building SEO-friendly sites.
• Content creators optimising for search.
• Local businesses competing in Swiss search results.

Search engine optimisation training in Geneva, Lausanne and Zurich

Based in Carouge (Route des jeunes 47B, Canton of Geneva), I deliver on-site training across French-speaking Switzerland — Geneva, Lausanne, Fribourg, Neuchâtel — as well as in Zurich, Berne and Basel, on-site or via virtual classroom. Quotes available in CHF on request.