Smo Social Media Trainer Consultant

Social Media Optimization is a marketing jargon term that bears a striking resemblance to SEO, Search Engine Optimization. SMO refers to social networks and the techniques used to raise a company’s profile.

SMO specialists are often first and foremost SEO specialists. The two work closely together and complement each other to produce maximum effect and visibility. Naturally, these 2 strategies have a number of points in common, such as working on : Keywords, the search for the best positioning on search engines

Web content, regular production and ongoing optimization Backlinks, to obtain backlinks from quality blogs and sites where possible

It’s clear that the Internet offers enormous advantages in making our lives easier through many everyday tasks, such as finding cheaper plane tickets, shopping, or making a reservation in a nice restaurant for example.It’s certainly of use in facilitating access to useful information such as finding services from specialist doctors, understanding the meaning of something, translating from any language, there are also educational purposes and, of course, leisure purposes and rapid communication and socialization.

• The concept of algorithms
• Participation rates
• The code and purpose of each social network

• Nike and the “Believe in Something” movement: why is this movement now rightly considered a masterclass?
• Netflix and Twitter: how to grow organically
• Dairy: Revitalizing a defunct brand by changing its message on social networks
• Rugbyrama: segmenting your content to better engage and replace the leader in your competitive market
• Personal branding: distinguishing the real from the fake

• Defining impact

• How to choose your influencers
• Pitfalls to avoid

• What can sponsored events do on social networks?

• Create conversion funnels

• Define your KPIs upstream of any social media strategy

• How to create reports tailored to your objectives

Social media history and how it affects your audience Identifying the different types of social media Taking stock of CGU user-generated content (photos, videos, presentations and documents)

Review the concept of community on the Internet and community needs Understand the user’s role within the community

Understand the concept of interaction with the company’s needs and the needs of its audience. Understand the role of the Community Manager as a vehicle for your company’s image

How can the community manager convey and enhance his company’s image?

Marketing on professional social networks:

• Linkedin and Viadeo

Marketing on Facebook:

• the official page
• applications
• features
• paid advertising (SEA)

Marketing with Twitter :

• The official page
• Applications
• Features
• Paid advertising (SEA)
• Marketing via blogs

Social media is a type of media content that allows people to connect with others via online platforms. It’s a huge industry with many different forms. People use social media for many different reasons, such as sharing news, connecting with friends and relatives, finding jobs and finding romantic partners. Social media has become an important part of people’s lives, and it has changed the way people communicate and interact with others. Body paragraphs:Social media has given people new ways to connect with people all over the world. It makes it easy for people to connect with others around the world and discover new cultures. It’s also a great way to find out about current events and find entertainment. Social media has helped many people around the world find opportunities they wouldn’t have found otherwise. It has also become a reliable source of information that keeps people informed about current events.

Social media have led to a more open and global society. People use social media to express themselves and fight discrimination. They also use social media to meet new people and find political allies. People can use social media to denounce problems they feel are not being properly addressed. In addition, many governments use social media to communicate with their citizens and provide information about laws and policies. This helps people to be better informed and to participate in society.

The term social media is used to describe the various forms of media that people use to communicate with each other. The term is commonly used to refer to Internet platforms such as Facebook, Twitter and Instagram. However, the term has many meanings and is often confused with social networking. In this essay, we’ll define social media, social network and social life. We’ll also discuss how social media has changed the way people communicate and its impact on modern culture. Body paragraphs: social media allows people to connect with each other. It allows people to share content and connect with others online. People use social media platforms to find and connect with like-minded people. Social media has created a global community where people from all walks of life can find support, connect with others and find resources. People use social media platforms to share stories, find inspiration and discuss current issues. People use social media platforms to find jobs, meet new people, build relationships and find support after a crisis. Everyone uses social media differently and creates their own online personality. Social media allows people to be who they are without worrying about what others think.

Social media platforms have revolutionized the way people communicate. Thanks to these platforms, people can connect with others around the world and share their ideas with the world. Social networking platforms have also enabled people to create micro-communities around topics of interest. This has enabled the creation of niche subcultures where fans can follow their favorite actors or musicians and get news about them. Social networks like these have enabled people to create online relationships that would otherwise not be possible due to geographical distance.